Operations platform
We created all of Orbia: digital identity, product interface and website experience for a platform that centralizes orders, fleet and routes in real time.
Project snapshot
What we did
Orbia needed to feel like a solid operations product from the first glance. We built a complete digital presence with platform narrative, control-room visuals, smart routes, driver app cues and clear commercial signals for booking a demo.
Published site
The Orbia site presents the core promise with a platform hero, product proof, metrics, industry cases and a demo CTA. The page turns a complex service into a clear story: more control, better routes and coordinated deliveries.
Last-mile operations have many live variables: orders, drivers, zones, promised times and customer communication. The experience had to communicate control without turning into a crowded or hard-to-read screen.
We designed a product landing page with its own visual language, a simulated dispatch interface, route maps, operational metrics, industry modules and a responsive structure built to explain Orbia's value quickly.
A published site that presents Orbia as a complete delivery management platform, with a recognizable tech aesthetic and content ready for commercial conversations.
Visual direction
#24E676
#24E676. Primary signal for energy, progress, active states and commercial calls.#F04FBB
#E722A7. Contrast for alternate routes, visual alerts and brand moments.#7DFFAB
#7DFFAB. Action accent for buttons, positive data and interface focus.#F6F8F4
#050609. Deep base that gives maps, metrics and product visuals presence.Typography
IBM Plex Sans supports a clear, reliable tech voice; IBM Plex Mono reinforces labels, states and operational data with a system-like tone.
Key moves
Deliverables